Feeling maxed out in your wedding business,

but have goals to grow so much bigger than this?

Simplify to Scale™ is the power-packed mini course that will help you dramatically streamline and simplify your business, freeing up more of your time to grow.

Grab the mini course for just $197

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You have big goals to grow to multi 6 figures and no shortage of ambition but...

Your calendar is capped out with weddings and you can’t possibly take on more.

You feel like you can't see through the weeds right now and you don’t have a plan to actually grow past where you're currently at.

You’re spending 90% of your time on client work and the tank is empty when you finally sit down to work on your own stuff.

you're working so hard, but growing so slowly...

Sound familiar?

It's time to pause, simplify, and streamline.

But, let me guess, you've tried this before and here's what might have happened...

You get in the mood to batch work, plan, and get caught up, but the routines we set all come crumbling down when wedding seasons starts and we get busy again.

When you finally come up for air after a busy wedding season, your first priority is lead generation, but you forget to clear the plate before piling more on.

Maybe you’re already working all the time now to not even be close to multi-6 figures. You can’t imagine what you would need to do or invest to make it happen - it feels impossible.

It’s no wonder people have doubts on whether or not they can grow to a multi 6 figure business as a solopreneur.

If you’re already working around the clock as it is… who wants to take on more just to risk burnout, sanity, and time with family? Is it even worth it?

THE EFFICIENCY FORMULA

BY LINDSAY J. WILLIAMS

After riding this same roller coaster, I realized that I wasn't going to meet my business goals without getting more time in the day.

I finally paused to ask myself, "how can I do this more efficiently?"

I’ve grown my wedding stationery company from $30k to $300k in yearly revenue in just 5 years. But I'll be the first to admit - this growth was not without growing pains.

As the business grew and I got more and more clients, so did the overwhelm. I knew I wasn't going to meet my sales goals continuing on that path.

After a complete crash and burn - I was forced to step back, evaluate, set up systems, and simplify so that I could continue to scale.

I called this process, "The Efficiency Formula."

As I perfected this formula, I was able to take on more clients, I raised my prices, and I grew! All the way to $300k in yearly revenue as a solopreneur.

Every 6 months or so, I repeated the formula again and again. I’d sense the overwhelm creeping in and knew it was time to pause to ask myself, "How can I do this more efficiently?"

<--- here's The Efficiency Formula in action

“Lindsay is a real person, with real experience, who is not only willing to share and provide support, but you can tell, truly wants everyone to thrive.”

Lindsay has not only helped me establish goals and prioritize the actions to take to meet (and exceed!) them, but really dive deep and get a better understanding of my business itself. I feel more comfortable and in control, which has in turn made running my business and working with couples even more fun!

Ashley A.

the key to scaling your business is NOT taking on more work. You need more time.

It’s time to shatter your personal glass ceiling and free up more time to grow with

The mini course for busy solopreneurs ready to streamline their wedding business so they can scale without sacrificing their sanity, health, or time with family.

What’s Inside?

1

SECTION 1

Streamline Your Offerings

How to evaluate your products, services and offerings, and then determine how we can simplify them to help you scale. 

Most wedding pros make this one big mistake - they think they need more options to offer their couples. What this does, is actually create a logistical nightmare when you go to source your materials and vendors, dilutes all of your marketing efforts, and makes it nearly impossible to have a grasp on your margins across the board in your business.  In this module, you are going to learn how to pair down your offerings so you can scale.

walk away with:

You’ll come away with:

A streamlined list of offerings so you can simplify your packages, materials, and vendors to increase your profit margin.

A consistent price structure based on hard costs - so you’re not starting from scratch with every quote.

A plan to communicate what you offer and the cost - making it easy for couples to say yes!

2

SECTION 2

take back Your Calendar

How to restructure your time so you can say yes to less and have more time to work on growing your business. 

Do you find yourself working on client work 90% of the time? Maybe you keep telling yourself, “next week will be easier” or, “I just need to get past this busy season, then I’ll have time to work on your marketing.” What this does, is leaves you with huge gaps in your lead generation efforts and an empty calendar of leads when you come up for air after the wedding season. You need to make working on the growth of your business a priority now.

walk away with:

You’ll come away with:

Two days a week to work on your business, all without neglecting your clients or time with your family.

A plan to batch schedule your appointments so you can close as many as 10 sales per week.

More whitespace on your calendar and in your head so you can be creative and strategic about the growth of your business.

3

section 3

Automate Your Business

A plan to automate the busy work in your business, so it can run while you rest (or work on other things).

In this section, I’ll uncover the exact strategies I used to streamline my client experience, communication, processes, and marketing - so I can focus on what actually moves the revenue needle in my business. I want you working on the money making activities in your business - period. Everything else can be automated.  We’re going to talk about how to deploy a full team of tools, so you can continue to scale your business as a solopreneur.

walk away with:

You’ll come away with:

A plan to go through the emails you send most and set up templates so you can drastically decrease admin time. 

A clear vision of your client experience from inquiry to delivery and how to put in automations every step of the way.

A streamlined marketing plan that includes batch working, reusing content, and a toolbox of programs to help along the way.  

go from winging it in your biz, to operating a well-oiled machine.

Consider this your smooth ride to skyrocketing your wedding business

Set up automations to cut your quoting, production, and communication time in half, so your business can work while you rest (or work on other things).

Evaluate your products + services and adjust to increase your profitability, decrease your costs, and spend your time more efficiently.

Develop a pricing structure based on hard costs, so you always have a clear picture of your margins and profits. always know your numbers!

I’ll help you answer the most important question to ask if you want to scale your business, "How can I do this more efficiently?"

So you can scale your business to multi 6 figures

without having to work around the clock to fit it all in

without sacrificing your health, sanity, and time with your family

without totally burning yourself out by taking on more work

Streamline your marketing so that you can be selling around the clock, even if you have major time commitments to your clients.

Rearrange your calendar to give you dedicated days to work on the growth of your business (while also maintaining the things you refuse to give up).

Determine “hell yes” opportunities in your business, so you can say no to everything else that is holding you back from scaling to multi 6 figures.

And an extra bonus to help you get to the finish line faster

EMAIL TEMPLATES

Never Write an Email From Scratch Again!

Steal my 12 email templates covering everything from proposal delivery, to design approval, review request, handling difficult situations, and more. Say goodbye to that blank screen and blinking cursor again - I’ve got you covered. 

here's a recap of what 's included ...

The mini course for busy solopreneurs ready to streamline their wedding business so they can scale without sacrificing their sanity, health, or time with their family.

Simplify To scale

SECTION 1 TRAINING - YOUR OFFERS

Main Offering Title here Example one VALUE $997

SECTION 2 TRAINING - YOUR CALENDAR

Main Offering Title here Example two VALUE $497

Main Offering Title here Example three VALUE $97

SECTION 3 TRAINING - AUTOMATE YOUR BIZ

Main Offering Title here Example four VALUE $197

bonus: EMAIL TEMPLATES

bonus Offering Title here Example one VALUE $997

bonus Offering Title here Example two VALUE $997

Value $197

Value $197

Value $297

Value $67

Total Value = $758

Today’s Price:

$197

“I'm already freeing up more of my time, allowing me to focus more on the areas that I want to grow.”

I have been implementing some of the new processes Lindsay has shown me and what a difference it's made - and best yet, they are standing the test of time! We talked through all the things and have talked several times since then. Because can you believe this, she doesn’t take your money and run after you join her community, she takes the time and actually coaches you in your niche AND follows up to checkin, see how you’re doing and how she can help.

Lauren A.

What's your plan to scale your business?

If you’re a solopreneur, you might be answering this question in your head like, “I’m going to bring in more leads, book more weddings, and figure out how to juggle it all as I go. Once the wedding season slows down, It'll be easier and I'll be able to focus on a plan to grow!”

Simplifying your business is going to help you get more time to grow and scale.

The worst thing you can do is wait around for things to slow down - for next week, month, year to get better.

Waiting until you have more time to focus on a growth plan is totally backwards, you need to make the time. It's your job to take back control of your business, no one is going to give you permission to pause and get it together.

I’ve scaled my wedding business from $30k to $300k in 5 years with a team of one by simplifying, streamlining, and automating. With a bit of elbow grease implementing what I teach you in Simplify to Scale, you can do the same.

You are backed by our money-back guarantee.

I promise that you CAN grow and scale your business as a solopreneur. But the best part is...you don’t even have to believe me!

If you’re not 100% satisfied with the course within 14 days, I will offer you a full refund, for any reason. Simply email me at Lindsay@LindsayJWilliams.com and I’ll happily give you your money back!

That means you can enroll today, and you don’t even have to decide if you’re in for good!
Take the full 14 days to explore the materials and experience the vibe of Simplify to Scale and then make a decision using the information you have, rather than the information you don’t.

Here's my solemn vow

Hear from My amazing students...

“I have streamlined a lot of my processes since working with Lindsay and I’ve already surpassed my expectations in regards to profit!”

As a very busy mum of two toddlers I don’t always have the time (aka never) to figure out all the behind the scenes business things. Lindsay everything down into manageable modules that you can work through at your own pace. I can’t wait to see where next year takes my business!

Jenn W.

“This was just what I needed to scale and take things to the next level.”

This has been so helpful and valuable for my business. It has provided all of the tools and direction to evolve, grow and better my business.  Lindsay is so incredibly helpful and knowledgeable, she answers any questions you have and is a wonderful teacher and cheerleader! I only wish this was available when I first started my business! That being said, it was just what I needed to scale and take things to the next level in year 6.

Camille P.

PLEASE NOTE:

Simplifying and streamlining your business will give you back massive amounts of time in your day.

May lead to “boredom” for the first time in your entrepreneurial journey. We recommend filling the time with a nap.

The mini course for busy solopreneurs ready to streamline their wedding business so they can scale without sacrificing their sanity, health, or time with their family.

Simplify to Scale

Main Offering Title here Example one VALUE $997

SECTION 1 TRAINING - YOUR OFFERS

SECTION 2 TRAINING - YOUR CALENDAR

Main Offering Title here Example two VALUE $497

SECTION 3 TRAINING - AUTOMATE YOUR BIZ

Main Offering Title here Example THREE VALUE $97

Main Offering Title here Example FOUR VALUE $197

bonus: EMAIL TEMPLATES

bonus Offering Title here Example one VALUE $997

bonus Offering Title here Example two VALUE $997

Value $197

Value $197

Value $297

Value $67

Total Value = $758

Today’s Price:

$197

Frequently Asked Questions.

Q. I can’t possibly pause to implement this material. I am so overloaded and have client work stacked up for months. How many hours will I need to invest per week on this material?

Time for a heart to heart - the key to scaling is TIME. You need more time.

You may feel like you are absolutely at capacity now, which is doing you a HUGE disservice to growing your business. I'm guessing you can get these systems up and running in about a week if you buckle down. Giving you back at least one full day a week to spend on money making activities. Worth it? You bet it is!

 Q. I’m in my busy wedding season, so I don’t have time to implement. How long will I have access to the materials?

You have unlimited access to the materials. So that means you can dive in right away, or want until the time is right. With that being said, make the time to work on growing your business and fight for it. No one is going to give you permission but yourself.

Q. I don’t feel capped out in my business yet. Is this still for me?

Absolutely! I'm always going to help you grow your sales and marketing - that's my jam. But it never hurts to simplify, streamline, and add systems to your business.

This is how you set yourself up to grow and scale without burnout.

Q. I see that part of your strategy is to pair down offerings and do less. I’m at a point in my business where I can’t possibly afford to no to any new opportunities. Is this right for me?

Listen, I get it. I was right there a few years into my business and I was saying YES to any opportunity that came my way.

That left me with a lot of low paying, high stress jobs. Which in turn, left us growing at a snail's pace and me totally burnt out. We are going to carefully choose the products and services that your couples most want and that draw in the most profit.

There are always going to be anxious couples that need you and fires to be put out. There’s always going to be a reason to delay taking the time to put your business first.

But take it from me, you can’t scale to the level you want to be at if you don’t step back to simplify, streamline, and set up a plan to help you get there.

No one is going to give you permission to step back and work on your business. That’s on you.

The mini course for busy solopreneurs ready to streamline their wedding business so they can scale without sacrificing their sanity, health, or time with their family.

Simplify to Scale

Main Offering Title here Example one VALUE $997

SECTION 1 TRAINING - YOUR OFFERS

SECTION 2 TRAINING - YOUR CALENDAR

Main Offering Title here Example two VALUE $497

SECTION 3 TRAINING - AUTOMATE YOUR BIZ

Main Offering Title here Example THREE VALUE $97

Main Offering Title here Example FOUR VALUE $197

bonus: EMAIL TEMPLATES

bonus Offering Title here Example one VALUE $997

bonus Offering Title here Example two VALUE $997

Value $197

Value $197

Value $297

Value $67

Total Value = $758

Today’s Price:

$197

“Take the leap. Buy the course! You won’t be sorry.”

Lindsay is a wonderful coach and friend we all need as an entrepreneur. Going through her program has truly skyrocketed my business. This course has proven to be valuable and an essential to any wedding professional. 

BRITTNEY W.

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