The Secret Sauce Workshop™ will help you clearly communicate your value in your marketing so your potential couples immediately recognize why you are different and better than any alternative option.
Tired of spending so much time generating leads into your wedding business, only to have them cancel before the appointment? Or even more frustrating - ghost you after you send them your prices? Maybe they found a cheaper option, another solution online, or decided to DIY.
* This is also what you need for your "pre-show runway" if you have a wedding show coming up!
Strengthen your connection with couples before getting to the appointment, so they’re eager and excited to meet with you (no more cancellations and no-shows).
Hone in on your messaging to uncover what’s finally going to “click” with your audience so that you can encourage them to take action and close the sale 10x faster.
Differentiate yourself in the crowded wedding industry, to not only stand out from the competition but make them totally irrelevant with a strategy canvas.
I never focused on the right things while "communicating my value" and after implementing her strategy, I feel like I know EXACTLY what I can offer my clients and how to communicate it.
* Eight of the top 10 dates to get engaged occur during the holidays, with Christmas coming in at #1, Valentine's at #2, followed by Christmas Eve at #3.
For the first time in over ten years the average cost of a wedding is expected to drop
(and not because costs are going down.) Nearly half of all event planners have noticed adrop in wedding spending due to the recession.
Now, before we go and panic, this is a unique opportunity for us vendors who are committed to excellence. Couples are becoming more and more selective with who they choose to work with and what they decide to spend their budget on.
Vendors that stand out as unique, different, one of a kind have a HUGE advantage in the current landscape. If couples immediately understand why you are different/better, you’ll shine.
If you fail to stand out, you’ll be lost in the sea of sameness and couples will use your price to compare you to the competition. And in this economy, that’s a losing game and a race to the bottom.
You’ve got about 8 seconds or less to impress your next couple inquiring, before they’re onto the next (or cheaper) vendor. After spending so much time and effort getting leads into my business, only to have them ghost me - I perfected an inquiry response that takes away the guesswork, clearly communicates the value I bring to the table, and why it’s worth the investment. The key is to make the next step of setting up an appointment a no-brainer for your prospective couple... because you can’t close the sale if you don’t even get the appointment.
Improve Your Close Rate
An email script, brochure template, and checklist to perfect your inquiry response so you can eliminate ghosting for good and turn inquiries into booked weddings every single time. I share how I increased my close rate from 40% to 96%.
Take Away The Guesswork
If potential couples are confused about your process, pricing, or the value you bring to the table - the answer is always going to be, “No.” I’ll help you clearly answer all of their questions up front on your website so you can eliminate the guesswork and make working with you an easy "Yes!"
Schedule More Appointments
Every item in this digital bundle has the same goal in mind - to get you more appointments with potential couples. I help you make it easy for couples to take the next step with you.
After streamlining my inquiry process - my close rate increased tremendously. Instead of waiting weeks for people to get back to me (or totally ghosting me), potential couples immediately reply and say, “Yep, let’s do this!”
* Wedding businesses have an average conversion rate of 82% (turning inquiries into bookings). Using the strategy and tools in The Ghosting Buster, my close rate is 96%.
Are you working all the time now to not even be close to your dream of multi-6 figures? After riding this same roller coaster, I finally paused to ask myself, "How can I do this more efficiently?" When I made the time to simplify and streamline my wedding business, I grew by $100k in one year without sacrificing my sanity, health, or time with my family. Simplify to Scale is a mini course where I uncover the exact strategies I used to streamline my offerings, calendar, marketing, and automations so I could focus on serving my clients and growing my business.
Set up Your Business to Run for You
I’ll help you simplify and streamline your business to free up more of your time to grow and scale. We’ll set up automations to cut your quoting, production, and communication time in half - so your business can work while you rest (or work on other things).
Work Less and Profit More
We will evaluate the products and services you are currently offering and make adjustments to increase your profitability, decrease your costs, and spend your time more efficiently. PLUS I’ll tell you what questions to ask before bringing on a new product or service to your business.
Never Write an Email From Scratch Again!
Steal my 12 email templates covering everything from proposal delivery, to design approval, review request, handling difficult situations, and more. Never stare at a blank screen and blinking cursor again - I’ve got you covered.
I've streamlined a lot of my processes and have so much confidence that I can meet my big, crazy goals. I’ve already surpassed my expectations in regards to profit, mindset, & confidence and I can’t wait to see where next year takes my business!
Only 20% of full-time solopreneurs earn a six-figure income. It's time to change that.
* Only 20% of solopreneurs earn a six-figure income. It's time to change that.
* For Wedding Show Blueprint™ graduates - this is the next phase!
Here's the real hot take: The power of booking out your appointment calendar through wedding shows is only as valuable as your ability to close those leads. Many wedding pros think they don’t need help with closing (they think they only have a leads problem). Yet, when we take a closer look, they actually don’t know their true close rate. It may not be as high as they think. Is it over 60%?
If not, it's time to bring in The Closer™ - The digital course designed to help wedding pros ace their appointments, close more sales, and turn leads into booked weddings.
Never let an inquiry get away
Make your inquiry response irresistible so that clients are chomping at the bit to schedule an appointment (and actually show up without canceling).
Master Your Sales Conversations
Learn exactly what to say at appointments so that you can close the sale without sounding salesy or pushy.
Overcome Objections with Ease
Anticipate and answer objections or questions up front so that there are no hesitations or roadblocks in the way of booking.
Present Pricing with Confidence
Confidently present your price and value so couples understand why you are worth what you charge and don’t bat an eye at your price.
I had my first appointment yesterday since starting to implement all of the things from The Closer™, and within a couple hours after the appointment, the contract was signed and invoice paid (for $2500!)
Couples often meet with 3-5 vendors per category before making a decision. Vendors who simplify the process and make their offer clear and compelling stand out, leading to higher close rates.
* Only 20% of solopreneurs earn a six-figure income. It's time to change that.
grab the black friday bundle!
But what if need help communicating your value, eliminating ghosting, and want to scale your business?
Get all 4 of our Black Friday Offers for just $838.80 - that's 40% off!
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FOR SUPPORT ISSUES OR QUESTIONS, PLEASE EMAIL US AT Lindsay@LINDSAYJWILLIAMS.COM